
About KEMA
Beauty begins
with order.
KEMA is a professional hair care brand born in South Korea. We think about beauty not just by treating the surface of the hair, but by considering its condition from within. That is our approach to craftsmanship.
Advanced · Quality · Oriented
Our Story
Creating from the raw materials.
KEMA’s Korean headquarters researches and develops raw materials, such as keratin, in-house. We do not simply combine commercially available ingredients; we design our formulas starting from the raw material level. This is why we can create unique KEMA products that exist nowhere else.
It all began in hair salons. We are bringing the quality favored by stylists in settings where they work closely with hair into your daily home care routine.
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Korea2,000+salons use
our products -
Japan90+salons carry
our products
Philosophy
Restore balance through order,
and achieve harmony within that balance.
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OrderOrder
We build our formulas using verified ingredients and scientific reasoning, following established procedures. We choose components based on blueprints, not intuition.
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BalanceBalance
Both over-treating and over-cleansing place a burden on hair. We adjust cleansing and hydration to the perfect balance for your hair and scalp.
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HarmonyHarmony
We combine natural ingredients and the power of science without conflict. We aim for a balance of pleasant use and reliable results.
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QualityQuality
Function, usability, safety. If any of these are missing, it cannot be called KEMA. Quality is not an option; it is our prerequisite.

Technology
Engineering how
ingredients are delivered.
It is not just about what we formulate, but how we deliver it. KEMA employs "liposome technology," which encapsulates ingredients in microscopic capsules.
It infuses moisture even into hair that has become unmanageable due to dryness or damage, aiming for a light, cohesive, and glossy finish.
Vision
Establish balance within order,
complete harmony within that balance,
and finish it all with uncompromising quality.
This is the true beauty that KEMA envisions.
Lineup
Incorporate KEMA into your daily care.

Shampoo
Crema Shampoo
Shampoo for damaged hair

Treatment
Crema Treatment Black
Intensive repair treatment

Out bath
Miracle Bond Balm
Leave-in treatment

Out bath
Leave-in Balm
Leave-in treatment

Hair oil
Penta S Oil
Hair oil for finishing

Scalp care
Scalp Shampoo
Scalp care to condition from the roots

First Step
Experience it for yourself
with your own hair.
For first-time users, we offer a trial set where you can try our Crema Shampoo, Crema Treatment Black, and Leave-in Balm. If you are unsure which one to choose, please try our hair care diagnosis.